About AMA Milwaukee
Founded in 1946, the American Marketing Association-Milwaukee Chapter is the longest standing association of marketing professionals in the state of Wisconsin. As an affiliate of the American Marketing Association International, AMA Milwaukee provides continuing learning and education opportunities on cutting-edge technologies, trends and marketing resources; educational publications; networking opportunities with other local and national business leaders; professional marketing certification; and volunteer and professional advancement opportunities.


Mission/Purpose
To be a leader in all areas of marketing for advancing competencies, practices and thought leadership, and providing practical insights to help marketers meet critical challenges, improve effectiveness and keep their organizations on the competitive edge.
To be an indispensable resource for our members and all marketing professionals throughout southeastern Wisconsin for advancing their professional careers.
To be the benchmark for marketing associations locally, and continue to be recognized nationally as one of the American Marketing Association’s leading chapters.
We have a continual program of events and training throughout the year that are tailored to make you a better marketer. Not only will you be learning from some of the sharpest minds in the industry, as an AMA member you’ll also enjoy a discount on your tickets.
Meet the Board

Michele Tonkovitz
President
In addition to leading the charge for the AMA MKE chapter, Michele owns Green Onion Creative, a strategic and creative marketing firm rooted in Milwaukee. With over 20 years of experience, Michele helps companies their stories, grow brand awareness, increase engagement, and achieve desired goals.

Ben Tamms
Treasurer
Ben is a Financial Advisor at Thrivent in Waukesha. He is also a board member at the Housing Action Coalition of Waukesha.

Dana Aschaker
Membership Chair
Dana is an Account Supervisor at GMR Marketing. While studying at UW-Whitewater, she was involved in the nationally-ranked UW-Whitewater American Marketing Association.

Patrick McGovern
Programming Chair
Patrick is the Director of Sales and Marketing at Ascedia. He’s also the co-host of the “Over a Pint Podcast,” where he discusses the “constantly changing world of marketing.”

Tony Hofstede
Communications Chair
With experience spanning sales, marketing, technology, and communications, Tony brings a cross-disciplinary perspective shaped by his work across corporate and membership-based organizations.

Dave Coughlin
Sponsorship Director
Dave is the Director of Marketing for Sentry Equipment in Oconomowoc. With over 30 years of experience in marketing, he enjoys the journey from idea to implementation, and then looking back at results to see what worked or didn’t work. Dave loves the idea of using content and visuals to inspire action in a person.

David Schneider
Collegiate Relations Chair
David is the Vice President of Corporate Partnerships for the Wisconsin Center District, overseeing marketing, sponsorships and activations for three downtown Milwaukee venues. He has experience in agency, brand and venue marketing activation development. David also volunteers for Milwaukee Parks Foundation and several universities.

Eric Krueger
Website Director
Eric is a Co-Founder and Partner at Static Eye Design Co. and has spent more than 20 years working in branding, design, and creative strategy for clients across a wide range of industries.

Jan Schmidt
Volunteers Chair

Jenny Maglio
Email Director

Valerie Buchman
Registration Director